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A No-nonsense Guide to Studio Lighting: Why You Need Less Gear and More Intent

Posted on October 15, 2026October 15, 2026 By Gethin Moreau
A No-nonsense Guide to Studio Lighting: Why You Need Less Gear and More Intent

I once spent four hours on a corporate shoot trying to troubleshoot why my 8K sensor looked “flat,” only to realize I’d spent the entire morning chasing spec sheets instead of looking at the shadows. I had a truck full of high-end LEDs, but I was essentially trying to paint a masterpiece with a flashlight…

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Cameras

Test New Kit on Something That Does Not Matter

Posted on October 15, 2026October 15, 2026 By Gethin Moreau
Test New Kit on Something That Does Not Matter

I remember standing in a damp warehouse in East London, staring at a brand-new sensor that promised the world, only to realize three hours into a shoot that the autofocus couldn’t find a subject in a well-lit room, let alone a moody interior. We spent more time fighting the menu settings than we did shaping…

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Cameras

Delivery Specs You Should Ask for Before Shooting

Posted on October 13, 2026October 13, 2026 By Gethin Moreau
Delivery Specs You Should Ask for Before Shooting

I once spent three days on a documentary shoot in the Highlands, fighting the wind and a dying battery, only to have the entire project stall because the assistant editor couldn’t make sense of the drive I handed over. It wasn’t a codec issue or a lack of bandwidth; it was a lack of basic…

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Video

Never Update Firmware the Night Before a Shoot

Posted on October 13, 2026 By Gethin Moreau
Never Update Firmware the Night Before a Shoot

I was standing in a damp basement in Bristol, three hours into a twelve-hour day, staring at a sensor that had suddenly decided it no longer understood how to talk to my lens. The light was coming from a single, poorly diffused window, and I was losing the magic hour while my camera sat there,…

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Cameras

Production Insurance You Only Value Once

Posted on October 12, 2026 By Gethin Moreau
Production Insurance You Only Value Once

I remember a shoot in a damp basement in Bristol, twenty years ago, where a lighting stand slipped and took out a client’s vintage sideboard. I spent the next three hours not worrying about the light or the frame, but staring at a crumpled piece of paper, trying to figure out if we were actually…

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Filmmaking

Choosing an Editor Based on the Work, Not the Argument

Posted on October 11, 2026 By Gethin Moreau
Choosing an Editor Based on the Work, Not the Argument

I spent three hours last Tuesday watching a kid on YouTube explain how to choose editing software by comparing bitrates and codec support like he was discussing the structural integrity of a bridge. It was exhausting. He was talking about the engine, but he hadn’t even sat in the driver’s seat. We’ve reached this strange…

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Editing

Stop Saving for a Sensor That Won’t Save You: the Truth About Choosing the Right Camera Gear for Beginners.

Posted on October 8, 2026October 15, 2026 By Gethin Moreau
Stop Saving for a Sensor That Won’t Save You: the Truth About Choosing the Right Camera Gear for Beginners.

I spent three weeks on a documentary in the Highlands once, working with a kit that was essentially held together by gaffer tape and prayers, and I still got better coverage than half the kids I see today with $50,000 cinema rigs. There is this pervasive, exhausting myth that your talent is locked behind a…

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Filmmaking

The Complete Guide to Quoting Video Work

Posted on October 8, 2026October 8, 2026 By Gethin Moreau
The Complete Guide to Quoting Video Work

I once spent three days on a documentary shoot in a coastal village, sweating through my shirt and fighting a dying generator, only to realize at the wrap party that I’d forgotten to charge for the extra day of prep. I wasn’t just short on cash; I was short on the respect my time deserved….

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Guides

Delivering at the Right Loudness for Each Platform

Posted on October 6, 2026October 6, 2026 By Gethin Moreau
Delivering at the Right Loudness for Each Platform

I remember sitting in a dark control room ten years ago, watching a client’s face go from excitement to pure irritation as they struggled to balance a commercial against a music video. They were obsessing over peak levels and buying expensive, shiny new limiters, thinking a bigger number meant a better sound. They didn’t realize…

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Video

Where Video Budgets Actually Go Over

Posted on October 5, 2026 By Gethin Moreau
Where Video Budgets Actually Go Over

I once watched a production assistant spend forty minutes arguing over the rental rate of a specialized anamorphic lens while the sun was literally setting on the only natural light we had for the entire scene. We ended up with a beautiful piece of glass and a shot that looked like it was filmed in…

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Filmmaking

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Recent Posts

  • A No-nonsense Guide to Studio Lighting: Why You Need Less Gear and More Intent
  • Test New Kit on Something That Does Not Matter
  • Delivery Specs You Should Ask for Before Shooting
  • Never Update Firmware the Night Before a Shoot
  • Production Insurance You Only Value Once

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