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Category: Video

A No-nonsense Guide to Lighting: Why Your Gear Doesn’t Matter as Much as Your Placement

Posted on October 15, 2026October 20, 2026 By Gethin Moreau
A No-nonsense Guide to Lighting: Why Your Gear Doesn’t Matter as Much as Your Placement

I remember sitting in a cramped studio ten years ago, watching a kid spend three hours unboxing a high-end LED kit only to produce an image that looked like a flat, lifeless hospital corridor. He had the most expensive gear in the room, but he didn’t have a clue how to set up basic lighting…

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Delivery Specs You Should Ask for Before Shooting

Posted on October 13, 2026October 13, 2026 By Gethin Moreau
Delivery Specs You Should Ask for Before Shooting

I once spent three days on a documentary shoot in the Highlands, fighting the wind and a dying battery, only to have the entire project stall because the assistant editor couldn’t make sense of the drive I handed over. It wasn’t a codec issue or a lack of bandwidth; it was a lack of basic…

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Delivering at the Right Loudness for Each Platform

Posted on October 6, 2026October 6, 2026 By Gethin Moreau
Delivering at the Right Loudness for Each Platform

I remember sitting in a dark control room ten years ago, watching a client’s face go from excitement to pure irritation as they struggled to balance a commercial against a music video. They were obsessing over peak levels and buying expensive, shiny new limiters, thinking a bigger number meant a better sound. They didn’t realize…

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Stop Saving for a Better Sensor and Master the Essential Equipment for Beginner Video Creators That Actually Matters.

Posted on October 2, 2026October 20, 2026 By Gethin Moreau
Stop Saving for a Better Sensor and Master the Essential Equipment for Beginner Video Creators That Actually Matters.

I spent the better part of the nineties watching people sweat over the cost of a single roll of 16mm stock, a reality that forced us to actually look at the light before we ever touched the shutter. Nowadays, I see kids staring at spec sheets for $5,000 sensors, convinced that a higher bit rate…

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Sound Design Is Half the Picture

Posted on September 28, 2026October 12, 2026 By Gethin Moreau
Sound Design Is Half the Picture

I remember sitting in a dark edit suite fifteen years ago, watching a sequence I’d spent three days lighting perfectly—soft key from a window, a subtle rim to separate the subject from the shadows—only to realize the whole thing felt dead. The image was beautiful, but the audio was just a thin, hollow recording of…

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The 7 Best Essential Accessories for Mobile Video Creators to Level Up Your Content

Posted on September 21, 2026September 21, 2026 By Gethin Moreau
The 7 Best Essential Accessories for Mobile Video Creators to Level Up Your Content

I spent the better part of my twenties lugging heavy Arri kits and worrying about the cost of every foot of 16mm stock, so seeing the way people approach mobile filmmaking today is a bit of a trip. There is this pervasive, almost frantic idea that if your footage looks amateur, you just need a…

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Stop Buying Gimbals and Learn How to Stabilize Handheld Video Footage With Physics, Posture, and Patience.

Posted on September 19, 2026September 19, 2026 By Gethin Moreau
Stop Buying Gimbals and Learn How to Stabilize Handheld Video Footage With Physics, Posture, and Patience.

I spent three hours on a rainy pier in Cornwall once, watching a kid half my age try to fix a jittery shot by adjusting every setting on a $2,000 gimbal. He was sweating, swearing at the software, and completely oblivious to the fact that the wind was hitting the sensor and his feet weren’t…

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Stop Saving for a Spec Sheet: the Real Secret to Choosing the Right Camera for Travel Is Light, Distance, and What You’re Willing to Carry.

Posted on September 18, 2026September 18, 2026 By Gethin Moreau
Stop Saving for a Spec Sheet: the Real Secret to Choosing the Right Camera for Travel Is Light, Distance, and What You’re Willing to Carry.

I spent three weeks in a humid, mosquito-ridden corner of Southeast Asia a few years back, carrying a rig that felt like it was trying to win a wrestling match with my spine. I had the latest high-bitrate beast, a sensor that could see in the dark, and enough glass to outfit a small studio,…

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Home Cinema Lighting: a No-nonsense Guide to Light, Distance, and Avoiding Expensive Mistakes

Posted on September 18, 2026September 18, 2026 By Gethin Moreau
Home Cinema Lighting: a No-nonsense Guide to Light, Distance, and Avoiding Expensive Mistakes

I spent three hours last Tuesday watching a guy unbox a $500 smart-lighting kit, convinced that syncing his LEDs to his screen was the secret to a perfect viewing experience. He was chasing a digital glow when he should have been looking at the geometry of his room. Most people approach the question of how…

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Stop Chasing Features and Start Chasing the Cut: a Beginner Guide to Video Editing Software That Actually Matters.

Posted on September 18, 2026October 2, 2026 By Gethin Moreau
Stop Chasing Features and Start Chasing the Cut: a Beginner Guide to Video Editing Software That Actually Matters.

I spent a decade watching people walk into rental houses and ask for the most expensive suite on the shelf, only to realize they didn’t actually know how to tell a story with a single cut. There is this exhausting, modern delusion that if you just buy the software with the most plugins and the…

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